Saturday, August 8, 2015

TASMAC - A Case on What (the hell) Government is Marketing? & What Constitution Prescribed..

The Tamil Nadu State Marketing Corporation (TASMAC) is a company owned by the Government of Tamil Nadu, which has a monopoly over wholesale and retail vending of alcoholic beverages in the Indian state of Tamil Nadu. It controls the Indian Made Foreign Liquor (IMFL) trade in the state. 
TASMAC was established in 1983 by then Chief Minister M. G. Ramachandran (MGR) for wholesale vending of alcohol in Tamil Nadu. The state has a long history of prohibition, first implemented in 1937 by the Indian National Congress government of C. Rajagopalachari. Between 1937 and 2001, it was lifted briefly during 1971-74, 1981–87 and 1990-91. After 1983, TASMAC was in charge of wholesale liquor sales in the state whenever prohibition was lifted. In 2001, prohibition was lifted again and TASMAC became the wholesale monopoly for alcohol. For retail vending, the state auctioned off licenses for running liquor shops and bars. But this led to the formation of cartels and loss of revenue to the state. The government tried to counter this by introducing a lot system from the financial year 2001-02, where potential bidders bid for shops grouped by revenue. But the lot system could not prevent cartelisation, as bidders later withdrew in favour of others. In October 2003, the government passed an amendment to the Tamil Nadu Prohibition Act, 1937, making TASMAC the sole retail vendor of alcohol in the state. By 2004 all private outlets selling alcohol were either shut down or taken over by the company. This monopoly established by the ADMK government of J. Jayalalitha came into effect on 29 November 2003. The DMK government of M. Karunanidhi which took power in 2006, did not revise its predecessor's policy and TASMAC continues to control the alcohol industry in the state. 

Constituent Assembly Debate on Alcohol Consumption

The principles of liberty dictate that a man, in his capacity, without hurting the rights of other, is privileged to make his choices himself, without any outside coercion.
Consumption of alcohol was as debatable while forming the constitution as it is now. People drink to celebrate, to relax, to repress their thoughts and so on. Although it has its pros and cons, alcohol is still looked down upon in the country. The matter of whether ban of “alcohol and other drugs” should be a part of Constitution was discussed, in what can be called a rather heated debate, on November 24, 1948.
It was fascinating to note that the members disapproved of alcohol for the cause of effects it has on individuals themselves. Although Shri B. G. Kher (then Bombay General) while speaking for ban of alcohol, mentioned the gratitude of families whose members before the ban ‘used to drink them to death’, the spotlight maintained on the long term affects of alcohol on the consumer himself.
The motion was to amend Art 38 of draft Constitution which read, “shall endeavour to bring about prohibition of the consumption of intoxicating drinks and drugs which are injurious to health except for medicinal purposes”Shri BH Khardekar (Kolhapur) introduced the motion stating that the arguments put forth to pass the ban were rather flimsy. He explained in great detail how Gandhism would treat this issue and that it’s about hating the sin and not the sinner. Khardekar was attempting to draw the distinction between the inward and outward approach of Gandhism and called prohibition as the outward approach. He said Gandhi being a Gita-student professed that although there is one truth it is of grave importance that everyone shapes their own path to it. It can be deduced that he proposed that it’s up to the will of people to decide. The government cannot spoon feed its way to public welfare.
The principles of liberty dictate that a man, in his capacity, without hurting the rights of other, is privileged to make his choices himself, without any outside coercion. In the wider sense Khardekar was pointing at the welfare nature of state and believed it created unnecessary restriction on free will and liberties. He quoted GB Shaw, “examine, test and then accept” and criticized the ban saying that citizens are not cattle to be hoarded around. The welfare state looks for an overall development of the citizens and increasing the number of restriction and limiting the scope of free will hinder that development.
No matter how strong and ‘futuristic’ his views were, Khardekar failed to make a mark on the assembly. His point was single handedly flogged by Shri Jaipal Singh (then Bihar General) who called alcohol to be a vicious element. He contended that alcohol is neither required for religious purpose nor is it the only mean of recreation. He further added that government sometimes, on the course to protect the welfare of individual, has to limit their rights so that the code of civil society is maintained.
A very intriguing point was that before the British invasion these so called vicious-elements were alien to the population and so it only seemed fair that with the departure of British, these things should also leave the country. Again, intriguing but futile. The argument was based on the notion that items like whiskey, beer, wine-the bottled liquor- was introduced by British; the assembly did not consider materials like bhang that prevailed in the country as “intoxicating drink which are injurious to health”.
Further, economically the country was at such a point that giving absolute liberties on certain issues will only result in the downfall of the societal order. Not to ignore the crimes that follow after indulging in such activities. Although, it was marked out that only a minuscule of the entire drinking community indulges in such activities.
It was observed that while imposing the ban might be seen to be a little authoritarian but the consequences of not taking any action appeared far abhorrent. The motion was hence passed. Presently it is part of DPSPs under article 47.
Now the fact that ban on alcohol consumption was introduced as a part of Directive Principle of State Policy speaks a lot about the intention of the legislature. Article 37 clearly states that though DPSP cannot be enforced in the court of law, they are, nonetheless, fundamental in governance. It means although the constitution imposes a ban on alcohol consumption, its implementation is such that one cannot enforce it in the court of law. Following which the government took various steps to clearly state its intention; the Karnataka Prohibition Act 1962, Bombay Prohibition Act 1949 and other such acts are individually introduced by respective state governments. These acts not only define the age limit but also the consumption limits of alcohol. They also state the procedure of acquiring liquor licence, it shall be noted that no person can sell, import or manufacture alcohol without the prior permission on concerned authority. And to show its concern on the matter, the Government via the Cable Television Network (Regulation) Amendment Bill, 2000, completely prohibits cigarette and alcohol advertisements.
While few states like Gujarat, Manipur, Mizoram and Nagaland have a complete ban on consumption altogether, some States interpret Article 47 in the manner to not ban the but merely regulate it; The Tamil Nadu State Marketing Corporation (TASMAC) is owned and operated by the Government of Tamil Nadu, which has a monopoly over wholesale and retail vending of alcoholic beverages in the state.
It appears to be a “safe-step” on the part of the legislature to incorporate these provisions. Merely to avoid handling the negative consequence that maybe created by a very small percentage, this provision ceases the right of choice altogether. And the fact that alcohol is still present in the country, available at the mercy of Government, it can very well be questioned that whether the intention of legislature was truly public good? As rightly put by Benjamin Franklin, “any society that gives up a little liberty to gain a little security deserves nothing and will end up losing both” and the more liberties are scarified, the less would be the development of society.
(Source: Blog: Takshashila Community Blog; Article by Ms. Ruchita Sharma, intern at the Takshashila Institution)
Workers Unions in Favor of Prohibition (Angle of Minimum Wage & Welfare)
The issue of prohibition drive by the people of the State has put a question mark over the future of Tasmac retail liquor shop employees, but trade unions representing them are in favour of closing the shops. They, however, want the government to find reemployment for the staff in other departments depending on their education qualification.
“A trade union cannot confine itself to articulating the rights of workers and their welfare. It also has a social responsibility. We are for prohibition as alcohol has caused a great damage to society. But its implementation cannot be done overnight, as it directly involves the livelihood of thousands of workers,” said K. Thiruselvan, general secretary of the Tasmac Oozhiyarkal Maanila Sammelanm, affiliated to the CITU.
“They are of the opinion that the job is a nuisance. It is a cash and carry trade, without minimum welfare measures. They are not allowed to enjoy even the slightest benefit of a government employee,” said Mr. Elangovan.
Around 28,000 employees are working in 6,800 retail liquor shops on consolidated payment.
Hope this case brings clarity into the fact that nowadays certain things can be done in a legal manner; avoiding and hoodwinking the Constitution of India. 

8 comments:

SHEWANGEE SINGH said...

As mentioned above that with entry of ADMK government TASMAC became the monopoly force in alcohol industry shows the reality about how business is mixed with political interference. Like for example The fight between Ambani's and Kejriwaal. A classic example that politics and business industry have limitations when working together. Also how due to monopoly other independent shops were forced to shut down was an example of misuse of power.
The anonymous quote is apt ,in describing the role of govt, which says "with great power comes great responsibility". But that does not mean taking decisions on behalf of people, as it makes the public seem incapable of making their own decisions and choices. So choice of imposing a ban on liquor should rest with the public.

Kartikey Sahai said...

Sir,
There are pros and cons to every concept. But banning something completely will never be a solution to anything. Alcohol is no exception! States like Gujarat and Manipur have imposed complete ban on the consumption of alcohol but what about stuff like marijuana and bhaang? Aren't they intoxicating? Do they cause no harm? The government should care about everyone's livelihood as well. People who are addicted to alcohol will face huge consequences because of imposition of a complete ban. Furthermore it will result in illegal activities like smuggling which will have it's own repercussions. We live in a so called democratic nation or a nation supporting majoritorian concept. According to WHO reports only 30% of the Indian population consumes alcohol. Where does majority play a part in this sector? The solution to this can only be regulation of certain laws on alcohol and not complete ban. As it is rightly said "Rome was not built in a day".

Thank You.

Kartikey Sahai

Shreyansh Tripathi said...

Well, what about the sin tax which is generated from the alcohol industries... isnt that a source of income for the govt... if we take the example of gujrat it self we can see that even that a ban is imposed availability of alcohol is no issue.. the only difference is the it is not public and also that the price of such items due to smuggling is 150% to 300% of their original price. Did such a ban lead to any positive outcome? Ethically maybe but when you see this from an economic backdrop what you see is that the govt made a monopoly market for such an addictive good which cannot be regulated as it a secret market.
Where as if it was a regulated market at least the govt could control if not all but some aspects of this market...

Khwaish said...

Sir,
In states like Gujrat, Kerela , Manipur, Nagaland, Lakshadweep have imposed complete censorship on alcohol shows how we manage to see just one side of the coin like always. As pointed out in the above article it will not only cause unrest in the society due to generation of unemployment due to closure of alcohol industries but also it will lead to smuggling of these products and may be other substitutes of these products like drugs. The other side of the coins depicts the benefits of drinking alcohol:1.It Can Lower Your Risk Of Cardiovascular Disease 2.It Can Lengthen Your Life 3. Lowers The Chance Of Diabetes and so on. My point is that quantity of alcohol consumed can be regulated rather than imposing the absolute ban on it.Rather if the government is so much concerned about the citizens then why doesn't it ban cigarette smoking -There are approximately 120 million smokers in India. According to the World Health Organization (WHO), India is home to 12% of the world’s smokers. Approximately 900,000 people die every year in India due to smoking as of 2009 ; junk food-In a study conducted by All India Institute of Medical Sciences (AIIMS), show that roughly 20 per cent of school-going children in India are obese. A recent study found that children who eat fast food at least three times a week are exposed to an increased risk of asthma and rhinitis.This is simply because the government gets a lot of foreign exchange from these fast food MNCs so why just alcohol is being treated as a taboo . If the crime rate could be reduced by banning alcohol then the whole world would have banned it . Instead of banning it we should rather create awareness among people so that we can change there mindset rather than censoring or imposing higher taxes on such things because it causes economic unrest in the society.

yuthika agrawal said...

The very aim of any prohibition is to reduce its usage but in this situation it is not the case.Many researchers have proved that alcohol in small quantities is actually beneficial to health.And unless consumed in large quantities,it is not very harmful to health.It is very obvious that banning alcohol in one state that too in india will only result in flourishing of illicit liquor industry.You decide in advance what the future is going to be like,and you ban anything that doesn't fit into the plan.Instead of total ban I would rather favour dry days which is observed by many states in india.Banning could not be a practical solution unless there is a change in the mentality and the mindset of people.If anyone wants to consume alcohol he/she will get it avoiding the barriers comes in its way.Interestingly it was found that all the licenced liquor shops got closed but at the same time secret pubs and liquor shops sprang all across the country and those were far more in number as compared to licenced ones.The secret selling of alcohol became a profitable business and lakhs of people started taking it as their profession.Is this what government wants?

Unknown said...

we can see how the govt authorities are seeing alcohol industry as a business and became the sole authority to regulate the market taking the authorities from others.
however complete banning of alcohol will result in certain bad consequences.People will go to other alternatives which are harmful. States in which also alcohol is banned we can't say that people have stopped consuming alcohol.People often find some or the alternative to get these thing illegally, as it is addiction, people are ready to do whatsoever they can do for it. Another point is also that what will happen to those workers who are employed in these industries if we completely ban the industry. instead of banning the correct method would be to regulate the quantity supplied .

Sumit said...

even gujrat has not complete ban on liquor consumption . govt issue a licence to buy alcohol. in ahmedabad i have seen cloud of corruption where police takes bribe on issuing liquor .

Unknown said...

The idea of banning alcohol is perhaps one of the most naive,it is because this was tried once before in the United States in 1920 with the creation of the Eighteenth Amendment and the enactment of the Volstead Act. These measures sought to end the sale and distribution of alcohol, and the intent was to ban alcohol completely. Even though this was a popular amendment in Congress, throughout the 1920's alcohol was still found but the only difference was that this amendment created an environment where criminals could stand to make a profit since alcohol was deemed illegal.Legally controlling the quantity is a much more reasonable option than to have a blanket ban.There needs to be a complete check on the black market that will take birth due to these provisions.There simultaneously needs careful shaping of mind so as to not seem to be infringing into private spaces of people for the public good.